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About Avenue H Avenue H is Utah's marketplace for small group health insurance. It works by letting business owners contribute a set dollar amount that they can afford, rather than the 50 percent of premium that is standard in the traditional market. Employees then take that contribution and use it to shop for health care from one of three carriers: Regence BlueCross BlueShield, SelectHealth or UnitedHealthcare. Avenue H offers 140 plans among those carriers, including everything from high-deductible to full-coverage and everywhere in between. Utah companies with 2 to 50 employees can join Avenue H right now to control their costs while offering their employees increased choice and value. Under an approach proposed by Governor Gary R. Herbert, the provisions of the Affordable Care Act will be split, making Avenue H the official state-based health insurance marketplace for small businesses, while the federal government will service the individual market.

Avenue H Questions

The Avenue H annual revenue was $6.4 million in 2026.

Avenue H is based in Salt Lake City, Utah.

The NAICS codes for Avenue H are [524, 5241, 52411, 524114, 52].

The SIC codes for Avenue H are [632, 63].

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