Everforth Apex Systems, part of the Everforth ™ Network, is a leading global technology services company specializing in customizable industry-specific solutions that turns digital vision into real-world results. We provide end-to-end services across strategy, transformation, and managed services, with expertise in application development, data, enterprise platforms, cloud and infrastructure, and cybersecurity. Our alliances with leading technology providers enable us to bring cutting-edge capabilities to clients across more than 70 markets in North America, Europe, and India.
📈 Everforth Apex is a part of the commercial segment of Everforth™ (NYSE: EFOR)
Everforth Family of Brands:
Everforth™ is a global technology and digital engineering company helping commercial enterprises and government agencies Adapt and Thrive™. We combine trusted expertise, AI-enabled solutions, and adaptive delivery to drive measurable outcomes at scale. 🔗 Everforth.com
Horizon Solutions® is a wholesale distributor of electrical and industrial products in New York and northern New England, serving industrial, commercial, and institutional customers. In addition to hard-goods distribution, Horizon Solutions offers services designed to identify and deliver solutions that fuel our customers’ success through improved productivity, safety, and efficiency. Horizon Solutions is defined by our ability to understand customer applications and apply current technology to solve problems. Leveraging our expertise in technology, supply chain, and training and education, we provide our customers with total solutions that utilize products from the best manufacturers in the automation, electrical, industrial, and safety arena.
We offer the products and services our customers need on their schedule, in ways that are convenient for their busy schedules. Customers can work with a specialist to build a solution, visit a Will Call counter, or shop online. We offer next-day local delivery and curbside pick-up options and more.
Horizon Solutions employs inside and outside sales professionals, technical specialists, and customer service experts to provide the best customer experience for every transaction. Customer intimacy, fostering an exceptional customer experience, deep knowledge, close relationships, and high-touch interactions characterize our heritage and “corporate DNA.”
Horizon Solutions employs over 160 sales professionals divided approximately between outside account managers, technical specialists, or sales engineers, and inside sales and support. Get the products and services you need on your schedule, in ways that are convenient for you. Work with a specialist to build a solution, visit a Will Call counter, or shop online. We offer next-day local delivery and curbside pick-up options and more.
B2B marketing has a big pipeline problem. Here's what's up. Most of your marketing is designed to convert people ready to buy. But most of your market won't be ready to buy for months (if not years).
Almost 100% of your marketing budget goes to sales activation programs that generate MQLs but not pipeline (because buying committees don't buy from strangers). Meanwhile you're not building the brand equity and recognition you need to make the shortlist when the time is right.
We help smart B2B folks take brand and performance to market together — to get famous with future buyers, and then connect with them when they're actively in-market. We do that by telling great stories about stuff it’s hard to get your head around, through B2B content marketing and campaigns that give your best buyers a reason to spend time with your brand.
If you're looking for the list of stuff we do, it includes (but isn't limited to): Positioning & Messaging, Creative Content and Campaign Planning, Brand & Visual Identity, Digital Development & Websites, B2B SEO, SEM, Paid Media, Marketing Ops, and more.
Here’s what we’ve done for some of our clients:
$5m a year pipeline contributed by marketing, with half converting to sales — up 50% year-on year from a brand campaign – Rockset
20M impressions on employer branding ads served for recruiter programs and 250+ conversions on applications – Solita
210% YoY improvement in SEO performance, 46.2% CTR from homepage and $217.7M invested after two rounds of funding from a brand repositioning – Quantexa
To find out more, give us a message on LinkedIn. Or we suggest you visit our website www.velocitypartners.com, browse the blog and read some of our home-grown content:
The new B2B Manifesto (https://bit.ly/4bCGNgi)
The Content Marketing Workbook (http://bit.ly/1kvpXFP)
The Holy Trinity of B2B Marketing (http://bit.ly/1kvq4Bw)