Aurea Information

At Auréa Group, we are building a "New Age" Beauty & Personal Care company, through carefully selected acquisitions and active management, while ensuring we preserve the soul and vision of the founders in a spirit of partnership. We will focus on building a community of purpose-led brands, across categories, geographies and channels, supporting them into their next phase of growth and creating value across the board. Capitalizing on our 30-year heritage and sector experience across the world, our "smart" capital and global networks, we aim to transform high potential premium brands into sector leaders, combining both the discipline of private equity with the long-term horizon of a family business.