ArgYou AG Information

ArgYou is a joint stock company established according to Swiss law and located in Baar (Canton of Zug). ArgYou specialises in the digital market and effectiveness research of online campaigns as well as in competition analyses of websites, i.e. web analytics. With its specially developed research methodology, its software and hardware tools, ArgYou is the leading firm worldwide in the field of search engine intelligence. It measures digital assets, markets, cross-media campaigns and media. ArgYou successfully combines, for the first time, offline and online campaigns for all advertising projects. On the one hand ArgYou is direct provider for e-shops and online customers, on the other hand it is strategic partner of numerous agencies and agency networks. ArgYou was founded at the beginning of 2006. The firm commercialises online expertise and measurements by customers`order. It does so in the form of studies in the field of the external, independent rating of effectiveness, and of the payback and ROI of digital assets, products and markets. The scientific methods and technologies applied have continuously been developed since 1994 in the context of diverse university research projects, e.g. at the universities of Geneva, Berne and Zurich, at the ETH Zurich and in the US. The firm ArgYou AG consists of an international team of highly qualified specialists (29 languages) in digital content analysis, and of a prestigious non-executive directors` board.