Anthony Brands started from a simple observation. The men’s grooming category was growing quickly, but there were very few complete brands built specifically for men. The goal was to create a head-to-toe approach with products that were effective, thoughtfully designed, and easy to use. From the beginning, the focus was on high-quality, nature-based formulations that were dermatologist tested and allergy tested, paired with clean, functional packaging designed specifically for how men actually use products. Early retail partnerships included Sephora, Barneys New York, and Nordstrom, helping establish the brand across both specialty and broader retail channels. Over time, the platform expanded to include more than a dozen brands across grooming, personal care, wellness, and lifestyle categories, reaching more than 3,500 retail locations across 25+ countries. Founded in 2000 and led by CEO Tony Sosnick, Anthony Brands was acquired in 2017 after 17 years of sustained growth.
| Employees | View employees |
| Founded | 2000 |
| Industry | Personal Care Product Manufacturing |
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Anthony Brands is based in New York, New York.
