2015 -2017 Content Director @ Live Nation/Greenlight Media & Marketing
2015 -2017 Director, Media and Content Partnerships @
2014 -2015 Digital Media Supervisor, Online Video and Branded Content @ Spark Foundry
2012 -2013 Senior Media Planner, Universal Music Group and Beats by Dre @
2009 -2012 Media Manager @
2008 -2009 Media Planner @
2007 -2008 Assistant Media Planner @
2004 -2006 Media Buyer @
Anitha Rao Education
The University of Kansas
Bachelor of Arts - BA (Communication Studies)
1997-2003
Anitha Rao Skills
Key Performance Indicators
Strategic Partnerships
Creative Problem Solving
Brand Awareness
Go-to-Market Strategy
Marketing Budget Management
Creative Agencies
Creative Briefs
Advertising Strategy
Creative Development
Pop Culture
Multitasking
Interpersonal Skills
Teamwork
Microsoft Word
Microsoft PowerPoint
Microsoft Outlook
Microsoft Office
Communication
Microsoft Excel
E-Commerce
Entertainment Industry
Advertising
Integrated Marketing
Reporting & Analysis
Social Trends
Digital Marketing Analytics
Marketing Campaign Plans
Multi-Channel Marketing
Music Marketing
Branding
Strategy
Brand Management
Marketing Analytics
Music Industry
Brand Marketing
Digital Media
Digital Strategy
Media Buying
Media Planning
Digital Marketing
Marketing
Social Media
Entertainment
Marketing Strategy
Social Media Marketing
Cross-functional Team Leadership
Leadership
Management
Entertainment Marketing
Paid Media
Animal Health
Digital Music Marketing
Media Strategy
comScore
Nielsen AdRelevance
DART for Advertisers
Online Marketing
Brand Development
Soundscan
Sales
YouTube
Outdoor Advertising
Mobile Marketing
Traditional Media
Ad Networks
Google Adwords
Advertising Sales
DoubleClick
Interactive Marketing
Mobile Advertising
New Media
Facebook
Online Advertising
Interactive Advertising
Content Strategy
Media Research
Social Networking
Buying
Campaign Management
Google Analytics
Rich Media
Creative Direction
MediaVisor
Radio
SEM
Email Marketing
Display Advertising
Marketing Communications
Television
MRI
Twitter
DFA
Social Media ROI
Social Media Measurement
Branded Entertainment
Streaming Media
Digital Activation
Customer Engagement
Branded Content
Integrated Media
Instagram
Anitha Rao Summary
Anitha Rao, based in Los Angeles, CA, US, is currently a Marketing Consultant at Picturehouse. Anitha Rao brings experience from previous roles at Contract/Freelance and Prime Video & Amazon Studios. Anitha Rao holds a 1997 - 2003 Bachelor of Arts - BA in Communication Studies @ The University of Kansas. With a robust skill set that includes Key Performance Indicators, Strategic Partnerships, Creative Problem Solving, Brand Awareness, Go-to-Market Strategy and more. Anitha Rao has 2 emails and 2 mobile phone numbers on RocketReach.
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