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Andrew Li Location
Hong Kong
Andrew Li Work
2020 -now Deputy General Manager - Digital Marketing, Wallet, and Partnerships (Marketing) @
2018 -2019 Director, Head of eCommerce Asia @ GP Industries Limited (GP Batteries and KEF Audio)
2016 -2017 Marketing Director, Head of Marketing @
2013 -2016 Commercial Director - PGT Healthcare @
2010 -2013 Head of Digital and eCommerce, Greater China @
2008 -2010 Marketing Director (OLAY Skincare Innovations) @
2002 -2008 Marketing Director (SK-II) @
1999 -2000 Intern - Account @
Andrew Li Education
The University of Hong Kong
Bachelor (Business - Marketing)
1999-2002
St. Paul's College 1992-1999
Andrew Li Skills
Customer Engagement
Marketing Strategy
E-commerce
Customer Insight
FMCG
Marketing
Advertising
Consumer Products
Product Development
Digital Media
Brand Architecture
Marketing Management
Marketing Communications
Brand Management
Skin Care
Digital Marketing
Brand Development
P&L Management
Fast-Moving Consumer Goods (FMCG)
Consumer Insights
Product Innovation
Public Relations
Crisis Management
Product Marketing
Integrated Marketing
Go-to-market Strategy
Interactive Marketing
Online Marketing
Cosmetics
Market Research
Trade Marketing
Customer Relationship Management (CRM)
Business Strategy
Digital Strategy
ecommerce
Business Transformation
Cross-functional Team Leadership
Brand Equity
Campaign Development
Marketing Operations
Market Entry
Commercial Operation
General Management
Brand Communication
Promotions
Product Launches
Google Analytics
Digital Transformation
Marketing Analytics
Data Analysis
E Commerce
Planning
Sales
Fast Moving Consumer Goods Fmcg
Cross Functional Team Leadership
Go To Market Strategy
Fast Moving Consumer Goods
Andrew Li Summary
Andrew Li, based in Hong Kong, is currently a Deputy General Manager - Digital Marketing, Wallet, and Partnerships (Marketing) at Octopus Holdings Limited. Andrew Li brings experience from previous roles at GP Industries Limited (GP Batteries and KEF Audio), Vitasoy International and Procter & Gamble. Andrew Li holds a 1999 - 2002 Bachelor in Business - Marketing @ The University of Hong Kong. With a robust skill set that includes Customer Engagement, Marketing Strategy, E-commerce, Customer Insight, FMCG and more. Andrew Li has 4 emails and 2 mobile phone numbers on RocketReach.
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