André Hefti Email
CMO I Deputy CEO @ Switzerland Tourism
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André Hefti Location
- Zurich, Switzerland
André Hefti Work
- CMO I Deputy CEO @ (February 2024 - Present)
- Head of Marketing and Productions - Member of the Management Board @ Switzerland Tourism (October 2018 - Present)
- Chief Marketing Officer - Member of the Management Board @ (September 2018 - February 2024)
- Marketing Director Cailler @ (August 2013 - August 2018)
- Head of Marketing Maison Cailler @ (April 2012 - July 2013)
- Head of Parisienne @ (January 2010 - March 2012)
- Head of Key Account Management @ (May 2009 - December 2009)
- Marketing and Sales Manager Roles @ (July 2004 - April 2009)
- Project Manager @ Unico-first (December 2002 - October 2003)
André Hefti Education
- University of St. Gallen
(Management, Retail)
2015-2016 - London Business School
(Leadership)
2014-2014 - University of St. Gallen
Masters (Marketing)
2000-2004
André Hefti Skills
- Advertising
- Agency Management
- Brand Development
- Brand Equity
- Brand Management
- Business Modeling
- CRM
- Coaching
- Competitive Analysis
- Consumer Insight
- Customer Insight
- E-commerce
- Entrepreneurship
- Event Management
- Fast-Moving Consumer Goods (FMCG)
- International Marketing
- Key Account Management
- Luxury Goods
- Management
- Market Analysis
- Market Planning
- Market Research
- Marketing Management
- Marketing Research
- Marketing Strategy
- Media Planning
- Public Relations
- Sales
- Shopper Marketing
- Social Media Marketing
- Strategic Planning
- Supply Chain Management
- Team Management
- Trade Marketing
- Value Propositions
André Hefti Summary
- André Hefti, based in Zurich, Switzerland, is currently a CMO I Deputy CEO at Switzerland Tourism. André Hefti brings experience from previous roles at Switzerland Tourism and Nestle S.A.. André Hefti holds a 2015 - 2016 University of St. Gallen. With a robust skill set that includes Advertising, Agency Management, Brand Development, Brand Equity, Brand Management and more. André Hefti has 2 emails on RocketReach.
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