Amway is a business owner-led health and wellbeing company based in Ada, Michigan, USA. It is committed to helping people live better lives across more than 100 markets and territories worldwide. Top-selling brands for Amway are Nutrilite™, Artistry™, and XS™ —all sold exclusively by entrepreneurs who are known as Amway Business Owners. Amway is the No.1 direct selling company in the world, according to the Direct Selling News Global 100, based on 2024 revenue. For company news, visit www.amwayglobal.com/newsroom/
| Website | http://www.amwayglobal.com |
| Revenue | $3.4 billion |
| Employees | 21,426 (17,604 on RocketReach) |
| Founded | 1959 |
| Industry | Manufacturing, Direct Selling and eCommerce, Beauty, Nutrition, Home Care Products, Personal Care Products, Ribbon Gift Collection, Personal Accents Jewelry |
| Keywords | Nutrition, Wellness, Health, Direct Sales, Vitamins, Supplements, Entrepreneurship, Beauty, Personal Care, Multi Level Marketing, Network Marketing, Business Opportunity, Skincare, Cosmetics, Financial Freedom, Home Based Business, Lifestyle, Weight Management, Products |
| Competitors | Young Living Essential Oils, LuLaRoe, Mary Kay Inc., Pampered Chef, doTERRA International LLC, Herbal Life, Norwex USA, The Avon Company, TUPPERWARE HOME PARTIES, Beach Body +38 more (view full list) |
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The Amway annual revenue was $3.4 billion in 2026.
Saige Searing is the Founder of Amway.
17,604 people are employed at Amway.