The story of American Girl started in 1986 with Pleasant Rowland, a writer and retired teacher from Chicago with a brilliant idea. Pleasant found inspiration to create educational dolls with historic backstories after a visit to Colonial Williamsburg, Virginia. Originally known as Pleasant Company, American Girl started with sending out catalogues until we opened our first retail location in Chicago in 1996. Pleasant Company was purchased by Mattel in 1998 and renamed American Girl in 2003. American Girl offers an inspiring world of dolls, content, and experiences that nourish a girl’s spirit and helps develop her strength of character. American Girl has earned the loyalty of millions and the praise and trust of parents and educators. With best-selling lines including Truly Me™, Girl of the Year™, Bitty Baby™, WellieWishers™, and the classic historical character line BeForever™, American Girl sells products through its award-winning catalogue, on americangirl.com, and in its proprietary U.S. experiential retail stores. American Girl is a subsidiary of Mattel, Inc. (NASDAQ:MAT). For more information, visit www.americangirl.com or connect with American Girl on YouTube and Facebook.
View Top Employees from American GirlWebsite | http://www.americangirl.com |
Revenue | $332 million |
Employees | 1,037 (889 on RocketReach) |
Founded | 1986 |
Address | 8400 Fairway Pl, Middleton, Wisconsin 53562, US |
Phone | (608) 836-4848 |
Fax | (608) 836-1999 |
Technologies |
JavaScript,
HTML,
PHP
+123 more
(view full list)
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Industry | Manufacturing, Toys & Games |
Web Rank | 64701 |
Web Visits | 753900 |
Keywords | American Girl, American Girl Doll, American Girl Dolls, American Girl Games, American Girl Store, American Girl.Com, Mini American Girl Dolls |
Competitors | Blue Box Int'l, Courier Corporation, Disney Store, MGA Entertainment, Scholastic Library Publishing |
SIC | SIC Code 39 Companies, SIC Code 59 Companies |
NAICS | NAICS Code 45 Companies, NAICS Code 33 Companies |
Looking for a particular American Girl employee's phone or email?
The American Girl annual revenue was $332 million in 2024.
Jamie Cygielman is the President of American Girl.
889 people are employed at American Girl.
American Girl is based in Middleton, Wisconsin.
The NAICS codes for American Girl are [45, 33].
The SIC codes for American Girl are [39, 59].