2021 -
2024 Senior Marketing Manager - ATL and BTL National Campaigns @
2019 -
2021 Regional Marketing Manager @
2015 -
2019 Regional Marketing Manager - North @
2008 -
2015 Regional Marketing Manager @
2007 -
2008 Marketing executive @
2006 -
2007 Management Trainee @ Poddar Global Ltd
Amar Singh Education
Fortune Institute of International Business
PGDBM (Marketing)
2004
-
2006
Dr. Ram Manohar Lohia Awadh University, Faizabad
Master's degree (English Literature (British and Commonwealth))
2001
-
2003
Amar Singh Skills
Vendor Management
Team Management
Marketing
Market Research
Roll out the internal & external campaign for the branch
ATL & BTL Activities
Audit Brand Hygiene checks and publish reports for the Branch
Initiate and Support Marketing initiatives for the region.
Tracking of all regional events(BTL) & and suggest lead acquisition activities
Responsible for the execution of all events/ conferences for HDFC Bank.
To identify and maintain quality standards at agreed cost
Evaluate ad hoc branch promotion requests and help implement them
Planning customer facing promotions to increase visibility & awareness of Bank
Creating MIS reports of marketing activities & budgets spent.
Liaison with advertising and media agencies for creative development, media plan
Collateral building (Brochures, flayers, posters, banners, invites) etc.
Retail
New Business Development
Lead Generation
Business Strategy
Advertising
Business Analysis
Budgets
Competitive Analysis
Management
Brand Management
Marketing Communications
Business Development
Social Media Marketing
Strategic Planning
Liaison With Advertising and Media Agencies for Creative Development
Budgeting
Public Relations
Roll Out the Internal and External Campaign for the Branch
Atl and Btl Activities
Event Planning
Evaluate Ad Hoc Branch
Flayers
Invites Etc
Banners
To Identify
Planning Customer
Account Management
Creating Mis Reports of Marketing Activities and Budgets Spent
Responsible for the Execution of All Events/ Conferences for Hdfc Bank
Media Plan
Initiate and Support Marketing Initiatives for the Region
Initiate and Support
Collateral Building
Roll Out the Internal
Collateral Building Brochures
Leadership
Posters
Audit Brand Hygiene
Sales
Collateral Building Etc
Amar Singh Summary
Amar Singh, based in Delhi, India, is currently a Associate Vice President at Kotak Mahindra Bank. Amar Singh brings experience from previous roles at Kotak Mahindra Bank, DCB Bank, Kotak Securities and HDFC Bank Ltd. Amar Singh holds a 2004 - 2006 PGDBM in Marketing @ Fortune Institute of International Business. With a robust skill set that includes Vendor Management, Team Management, Marketing, Market Research, Roll out the internal & external campaign for the branch and more. Amar Singh has 2 emails on RocketReach.
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