Amanda Rassi's Location

Cincinnati, OH, US

Amanda Rassi's Work

  • Vice President - Analytics @ 84.51˚ (a division of The Kroger Co)
  • Senior Director, Consumer and Market Knowledge, Club Retail Channel @ Procter & Gamble
  • Brand - Consumer Insights and Innovation, NA Market Strategy and Planning @ Procter & Gamble
  • Consumer and Market Knowledge Director - P and G Kroger Customer Team @ Procter & Gamble
  • Director, Consumer and Market Knowledge- North America Fabric Enhancers @ Procter & Gamble
  • Director Consumer and Market Knowledge - Global Developed Markets Laundry @ Procter & Gamble
  • Senior Manager Consumer and Market Knowledge @ Procter & Gamble

Amanda Rassi's Education

  • Miami University

    B.A. (Psychology, Women's Studies)

    1998 - 2002

Amanda Rassi's Skills

  • Market Research
  • Consumer Behaviour
  • Consumer Products
  • Shopper Marketing
  • Customer Insight
  • Marketing Strategy
  • Brand Equity
  • Segmentation
  • Market Analysis
  • Brand Development

Amanda Rassi's Summary

Amanda Rassi, based in Cincinnati, OH, US, is currently a SVP, Chief Marketing Officer at Michaels Stores, bringing experience from previous roles at Kroger, 84.51˚ (a division of The Kroger Co) and Procter & Gamble. Amanda Rassi holds a 1998 - 2002 B.A. in Psychology, Women's Studies @ Miami University. With a robust skill set that includes Market Research, Consumer Behaviour, Consumer Products, Shopper Marketing, Customer Insight and more, Amanda Rassi contributes valuable insights to the industry. Amanda Rassi has 4 emails and 1 mobile phone number on RocketReach.

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