Allison McDonald Email & Phone Number
Executive Director of Performance Marketing @ University of Massachusetts Amherst
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Allison McDonald Location
- Amherst, MA, US
Allison McDonald Work
- 2025 -now Executive Director of Performance Marketing @
- 2022 -2025 Senior Director Of Marketing @
- 2015 -2021 Director of Marketing and Communications @
- 2011 -2015 Director, Consumer Insights @
- 2009 -2011 Director, International Marketing @
- 2002 -2008 Director, Brand Management @
- 1999 -2001 Senior Marketing Manager - Global Product Innovation @
- 1998 -1999 Corporate Marketing Manager @
- 1997 -1998 Senior Brand Manager @
- 1995 -1997 Marketing Manager - Central Europe @
- 1992 -1995 Product Manager @
Allison McDonald Education
- Cornell University - S.C. Johnson Graduate School of Management
- Dartmouth College
Allison McDonald Skills
- Consumer Insights
- Launching Of New Products
- Strategy Development
- International Marketing
- Product Management
- Cross-functional Team Leadership
- Product Development
- Customer Insight
- Qualtrics
- Product Launch
- Market Research
- Competitive Analysis
- Marketing Strategy
- Business Development
- Consumer Products
- Market Analysis
- Marketing Management
- Brand Management
- Product Marketing
- Strategy
- Segmentation
- Marketing Research
- Strategic Planning
- Leadership
- FMCG
- Integrated Marketing
- Product Innovation
- Global Marketing
- Sales
- Marketing
- Cross Functional Team
- Launching of New
- Cross Functional Team Leadership
Allison McDonald Summary
- Allison McDonald, based in Amherst, MA, US, is currently a Executive Director of Performance Marketing at University of Massachusetts Amherst. Allison McDonald brings experience from previous roles at ProLiteracy Worldwide, VentureWell and The Yankee Candle Company, Inc.. Allison McDonald holds a Cornell University - S.C. Johnson Graduate School of Management. With a robust skill set that includes Consumer Insights, Launching Of New Products, Strategy Development, International Marketing, Product Management and more. Allison McDonald has 1 emails and 1 mobile phone numbers on RocketReach.
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