EVP, Head of Marketing and Sales Enablement @ (April 2023 - December 2024)
Head Of Marketing, SVB Private a division of Silicon Valley Bank @ (July 2021 - April 2023)
Executive Head of Integrated Marketing Strategy @ (June 2021 - April 2023)
Chief Marketing Officer @ (January 2020 - July 2021)
Senior Vice President, Products and Solutions @ (April 2019 - January 2020)
Senior Vice President Marketing @ (June 2016 - April 2019)
Consultant @ (August 2012 - June 2016)
Vice President, Mutual Fund Product Management and Development @ (January 1999 - January 2010)
Manager, Emerging Markets Fixed Income Research @ (January 1995 - January 1999)
Professional Staff, Committee on Small Business @ US House of Representatives (January 1991 - January 1993)
Allison Baird Education
Georgetown University
MA (Middle East Studies & International Business Diplomacy)
1993-1996
Brown University
Political Science and Government
1987-1991
Brown University
BA (Political Science)
1987-1991
Allison Baird Skills
Advertising
Agile Methodologies
Asset Management
B2B Marketing Strategy
Benchmarking
Brand Development
Branding & Identity
Budgets
Business Strategy
C-Level Leadership
Coaching
Communications Strategy
Consulting
Corporate Branding
Cross-functional Team Leadership
Digital Marketing
Executive Management
Financial Services
Integrated Marketing
Internal Communications
Internal and External Communications
Investments
Leadership
Management
Market Planning
Marketing
Marketing Campaigns
Marketing Effectiveness
Marketing Leadership
Marketing Strategy
Media Relations
Mergers & Acquisitions (M&A)
Mutual Funds
Outsourcing
P&L Management
Presentation Development
Product Development
Product Management
Program Management
Project Management
Public Relations
Quarterly Reviews
Relationship Management
Retirement
Sales Enablement
Securities
Social Media Marketing
Speech Writing
Strategic Initiatives
Strategic Leadership
Strategic Planning
Strategic Thinking
Strategy
Team Leadership
Thought Leadership
Vendor Management
Microsoft Word
Series 7
Cross Functional Team Leadership
Fixed Income
Public Speaking
Derivatives
Allison Baird Summary
Allison Baird, based in Boston, MA, US, is currently a Chief Marketing Officer at ImpactAssets. Allison Baird brings experience from previous roles at First Citizens Bank, SVB Private, SVB and Boston Private. Allison Baird holds a 1993 - 1996 MA in Middle East Studies & International Business Diplomacy @ Georgetown University. With a robust skill set that includes Advertising, Agile Methodologies, Asset Management, B2B Marketing Strategy, Benchmarking and more. Allison Baird has 4 emails and 1 mobile phone numbers on RocketReach.
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