Head of Global Consumer Insights @ (June 2022 - December 2023)
Senior Director, Insights and Strategy @ (February 2021 - August 2022)
Director, Insights and Strategy @ (June 2018 - February 2021)
Specialist, Marketing and Sales @ (July 2017 - June 2018)
Junior Specialist @ (December 2015 - June 2017)
Senior Research Analyst @ (January 2014 - November 2015)
Senior Associate @ (January 2013 - December 2013)
Associate @ (February 2012 - January 2013)
Graduate Intern in Retail Strategy and Marketing @ (June 2011 - August 2011)
Senior Analyst @ (June 2008 - May 2010)
Intern in Corporate Communications Department @ (June 2006 - August 2006)
Intern @ The Baddish Group (June 2006 - August 2006)
Intern @ Brock Communications (June 2005 - August 2005)
Ali Sher Education
Northwestern University
MS (Integrated Marketing Communications)
2010-2011
University of Pennsylvania
B.A. (Communication, Consumer Psychology)
2004-2008
Ali Sher Skills
Consumer Insights
Social Media Marketing
Social Media Monitoring
Brand Development
Marketing Strategy
Integrated Marketing
Radian6
SPSS
Segmentation
Brand Tracking
Qualitative Research
Quantitative Research
Data Analysis
Customer Insight
Market Research
Strategy
Marketing
Ali Sher Summary
Ali Sher, based in New York, NY, US, is currently a Senior Director, Consumer Strategy and Insights at Peloton Interactive. Ali Sher brings experience from previous roles at WW / WeightWatchers and McKinsey & Company. Ali Sher holds a 2010 - 2011 MS in Integrated Marketing Communications @ Northwestern University. With a robust skill set that includes Consumer Insights, Social Media Marketing, Social Media Monitoring, Brand Development, Marketing Strategy and more. Ali Sher has 2 emails and 2 mobile phone numbers on RocketReach.
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