2021 -
2023 Director of Lifecycle, Product Marketing and Retention @
2019 -
2021 Director of Lifecycle Marketing @
2018 -
2019 Senior Lifecycle Marketing Manager @
2017 -
2018 Engagement Marketing Manager, CRM @
2013 -
2016 Product Marketing Manager, User Growth @
2012 -
2013 Assistant Product Manager @
2012 -
2012 Account Executive @
2011 -
2012 Campus Ambassador @
2011 -
2011 Camp Counselor @
Alex Hoffmann Education
University of San Francisco
BA (International Business)
2008
-
2012
University of Auckland
International Marketing (International Business)
2010
-
2010
Alex Hoffmann Skills
Software as a Service (SaaS)
Resource Allocation
Market Research
Competitive Analysis
Marketing Automation
SQL
Python
HTML
Lifecycle Marketing
Cascading Style Sheets (CSS)
Marketo
Mixpanel
B2C Marketing
Online Marketplace
Looker (Software)
Braze
Customer.io
Iterable Cross-Channel Marketing
Salesforce Marketing Cloud
Analytical Skills
Data Science
Python (Programming Language)
Natural Language Processing (NLP)
XGBoost
Data Analysis
Product Lifecycle Management
Email Marketing
Digital Marketing
Product Marketing
Brand Development
B2B Marketing
Pandas (Software)
CSS
Google Analytics
Jupyter
Plotly
Microsoft Excel
Photoshop
Keras
TensorFlow
Public Speaking
Management
Leadership
Data Analytics
Growth Marketing
Scikit-Learn
Predictive Modeling
Growth Strategies
Brand Marketing
NumPy
Regression Models
Customer Service
Microsoft Office
HTML emails
Demand Generation
Online Marketing
Social Media Marketing
Business Development
conversational French
Research
PowerPoint
Dreamweaver
Conversational Mandarin
Sales
Event Planning
Facebook
Blogging
Salesforce.com
Microsoft Word
Writing
Strategic Planning
Word
Html Css
Social Media
Growth
Marketing
Event Management
WordPress
Advertising
Retail
Social Networking
English
Alex Hoffmann Summary
Alex Hoffmann, based in Portland, OR, US, is currently a Senior Growth Engagement Manager at Robinhood. Alex Hoffmann brings experience from previous roles at Jeevz (+Dryver) and Hired. Alex Hoffmann holds a 2008 - 2012 BA in International Business @ University of San Francisco. With a robust skill set that includes Software as a Service (SaaS), Resource Allocation, Market Research, Competitive Analysis, Marketing Automation and more. Alex Hoffmann has 2 emails and 1 mobile phone numbers on RocketReach.
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