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Alex Herrmann Location
Zurich, Switzerland
Alex Herrmann Work
Strategic Advisor | Facilitator and Coach | Business, Brand and Transformation Expert @ (August 2024 - Present)
Head of Strategic Marketing @ (October 2026 - Present)
Programme Co-Lead and Lecturer @ (October 2014 - Present)
Stream Lead Business Strategy and Transformation (E-Mobility) @ (February 2025 - September 2026)
Managing Director Branding and Senior Partner @ (January 2023 - July 2024)
Managing Partner and Strategic Advisor @ (January 2019 - January 2023)
Strategy Director and Member of the Executive Board @ (November 2017 - December 2018)
Lecturer and Examination Expert @ Hochschule Luzern (October 2012 - June 2018)
Head of Strategy @ (May 2012 - August 2017)
Senior Strategic Planner @ (March 2011 - April 2012)
Freelance Brand Consulting (January 2010 - February 2011)
Strategic Planner @ (November 2008 - December 2009)
Brand Consultant @ (January 2008 - November 2008)
Brand Strategist at Publicis Sasserath @ (July 2005 - December 2007)
Research Assistant @ (January 2004 - January 2005)
Marketing Consulting Assistant @ ProAct Marketing AG (January 2002 - January 2004)
Event Management and Organisation, Marketing and Sponsoring @ Battle of the Year Switzerland (January 2002 - January 2004)
Alex Herrmann Education
Université de Fribourg - Universität Freiburg
lic.rer.soc / M.A. (Media and Communications, Business, Social Anthropology)
2000-2005
Universität St.Gallen (HSG)
Business and Administration
1999-2000
Alex Herrmann Skills
Marketing Strategy
Creative Strategy
Marketing Communications
Brand Management
Integrated Marketing
Marketing
Customer Insight
Management Consulting
Corporate Communications
Market Research
Change Management
Brand Strategy
Customer Experience
Business Growth Strategies
Corporate Strategy
Brand Architecture
FMCG
Creative Briefs
Social Media Marketing
Competitive Analysis
Lecturing
Training
Business Development
Destination Marketing
Corporate Trust
Public Relations
Strategic Planning
Tourism
Team Leadership
German
Public Speaking
Strategy
Destination Branding
Microsoft Office
Information Technology
Social Media
Creativity
Alex Herrmann Summary
Alex Herrmann, based in Zurich, Switzerland, is currently a Head of Strategic Marketing at JOYA. Alex Herrmann brings experience from previous roles at HRMN.ch, Universität Bern, Energie 360° and Wirz Group. Alex Herrmann holds a 2000 - 2005 lic.rer.soc / M.A. in Media and Communications, Business, Social Anthropology @ Université de Fribourg - Universität Freiburg. With a robust skill set that includes Marketing Strategy, Creative Strategy, Marketing Communications, Brand Management, Integrated Marketing and more. Alex Herrmann has 2 emails and 1 mobile phone numbers on RocketReach.
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