Alejandro Rodriguez Bas Email & Phone Number
Chief Executive Officer @ Bimbo UK
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Alejandro Rodriguez Bas Location
- Mexico City, CDMX, MX
Alejandro Rodriguez Bas Work
- Chief Executive Officer @ (November 2025 - Present)
- President Barcel Global (Takis) @ (October 2021 - Present)
- Consultant, adviser and investor, primarly for the food and beverage industry. @ Independent (January 2017 - Present)
- President and CEO @ (July 2018 - July 2020)
- EVP New Business and Market Development @ (September 2014 - November 2016)
- CEO Mexico and Central America @ (January 2013 - December 2013)
- CEO @ (July 2010 - December 2012)
- General Manager. Central America and Caribbean BU @ (March 2008 - June 2010)
- Chief Transformation Officer @ (September 2006 - March 2008)
- Sales Transformation Director @ (May 2005 - October 2006)
- Sales Zone Director @ (February 2003 - April 2005)
- General Manager @ Calzado Rohcal (October 1995 - January 2003)
- Summer Associate @ (June 1994 - August 1994)
- Production Development Manager @ Calzado Rohcal (January 1991 - May 1993)
Alejandro Rodriguez Bas Education
- Harvard Business School
MBA
1993-1995 - Universidad Panamericana
Industrial Engineer (Industrial Engineering)
1986-1992
Alejandro Rodriguez Bas Skills
- FMCG
- Shopper Marketing
- Consumer Products
- Customer Insight
- Project Management
- Trade Marketing
- Business Strategy
- Strategic Planning
- Strategy
- Merchandising
- Forecasting
- Marketing Strategy
- Budgets
- Negotiation
- P&L Management
- Product Development
- Coaching
- Cross-functional Team Leadership
- Business Planning
- Market Research
- Marketing Management
- Change Management
- Sales Management
- Marketing
- New Business Development
- Team Leadership
- Pricing
- Management
- Supply Chain
- Business Development
- Fast-Moving Consumer Goods (FMCG)
- Research
- C++
- Team Building
- Wholesale
- Customer Service
- Cross Functional Team
- Public Speaking
- Sales
- Cross Functional Team Leadership
- Fast Moving Consumer Goods Fmcg
- Fast Moving Consumer Goods
Alejandro Rodriguez Bas Summary
- Alejandro Rodriguez Bas, based in Mexico City, CDMX, MX, is currently a Chief Executive Officer at Grupo Bimbo. Alejandro Rodriguez Bas brings experience from previous roles at Grupo Bimbo, Independent, Acosta and C&S Wholesale Grocers. Alejandro Rodriguez Bas holds a 1993 - 1995 MBA @ Harvard Business School. With a robust skill set that includes FMCG, Shopper Marketing, Consumer Products, Customer Insight, Project Management and more. Alejandro Rodriguez Bas has 1 emails on RocketReach.
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