Senior Marketing Analyst @ (January 2002 - January 2003)
Alejandro Martinez Education
SMU Cox School of Business
MBA (Marketing)
2001-2003
Tecnológico de Monterrey
Bachelor in Business Administration (Business)
1990-1994
Alejandro Martinez Skills
Market Research
Marketing Strategy
Brand Development
Marketing
Integrated Marketing
Shopper Marketing
Multicultural Marketing
Marketing Research
Strategic Planning
Customer Insight
Strategy
Simmons
Competitive Analysis
Consumer Insights
Nielsen Data
Predictive Analytics
Data Analysis
Brand Management
Consumer Behavior
Performance Dashboards
Trend Forecasting
Branding
Segmentation
Purchasing Processes
Tableau
Nielsen
Storytelling
Cultural Diversity
Strategic Insights
Category Insights
Branding & Identity
Hispanic Marketing
CPG Industry
Telecommunications
Target Identification
Local Marketing
White Papers
Public Speaking
Linear Regression
Correspondence Analysis
Cluster Analysis
Pricing Strategy
Advertising
Digital Marketing
Marketing Communications
Social Media Marketing
Logical Reasoning
Problem Solving
Data Visualization
Customer Segmentation Strategy
Microsoft Excel
Commercial Cards
Mouse
Branding and Identity
Alejandro Martinez Summary
Alejandro Martinez, based in Irving, TX, US, is currently a Director, Marketing Insights at Dieste Inc.. Alejandro Martinez brings experience from previous roles at Brand Institute, Y2 Marketing and Verizon. Alejandro Martinez holds a 2001 - 2003 MBA in Marketing @ SMU Cox School of Business. With a robust skill set that includes Market Research, Marketing Strategy, Brand Development, Marketing, Integrated Marketing and more. Alejandro Martinez has 3 emails and 2 mobile phone numbers on RocketReach.
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