Alba Guzmán's Location
Barcelona, CT, ES
Alba Guzmán's Work
- Chief Values Officer and Co-Founder @ ROSAPARKS, Brands with a Purpose
- Teaching Body Member. Master Dirección de Fundraising @ Universidad Complutense de Madrid
- Teaching Body Member, Programa Superior de Gestión y Medición del Impacto Social @ Universidad Pontificia Comillas
- Professor Collaborator, Master in Communication and Advertising Management @ ESIC Business & Marketing School
- Associate and Business Angel @ WA4STEAM
- CEO @ Saatchi & Saatchi BCN
- President of New Communications Technologies @ anefp
- President @ Publicis Health
- President AEAPS, Asociación Española de Agencias de Publicidad de Salud @ Asociación Española de Agencias de Publicidad y comunicación de Salud - AEAPS
- CEO - Saatchi and Saatchi Health Spain @ Saatchi & Saatchi Wellness
Alba Guzmán's Education
- Harvard Business School
Executive Education (Driving Digital Strategy)
2019 - 2019 - ESADE Business & Law School
ESCUELA DE BUSINESS ANGELS
2019 - 2019 - HEC Paris
Executive Short Program Marketing (School of Management)
2007 - 2007
- IESE Business School - University of Navarra
Programa de Desarrollo Directivo (PDD) (Management Development for Functional Directors)
2000 - 2000 - Universitat Pompeu Fabra - Barcelona
Master’s degree in Scientific, Medical and Environmental Communication (MCC) (CSS Centro de Estudios de Ciencia, Comunicación y Sociedad)
1997 - 1998 - Universitat Autònoma de Barcelona
Master's degree in Business and Institutional Communication (Corporate Communication Management)
1995 - 1997 - Universitat Autònoma de Barcelona
Bachelor's Degree in Advertising and Public Relations (Faculty of Communication Sciences, UAB)
1987 - 1993
Alba Guzmán's Skills
- Advertising
- Branding
- Leadership
- Strategic Communications
- Health Marketing
- Digital Marketing
- Public Relations
- Marketing Communications
- Management
- Integrated Marketing
Alba Guzmán's Summary
Alba Guzmán, based in Barcelona, CT, ES, is currently a Chief Values Officer and Co-Founder at ROSAPARKS, Brands with a Purpose, bringing experience from previous roles at UCM, Universidad Pontificia Comillas ICAI-ICADE, ESIC Business & Marketing School and WA4STEAM. Alba Guzmán holds a 2019 - 2019 Executive Education in Driving Digital Strategy @ Harvard Business School. With a robust skill set that includes Advertising, Branding, Leadership, Strategic Communications, Health Marketing and more, Alba Guzmán contributes valuable insights to the industry. Alba Guzmán has 1 email on RocketReach.
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