Head of Design and VM for kidswear and Essentials @ (May 2022 - June 2025)
Kidswear and Essentials Design and VM Manager @ (May 2021 - June 2025)
Childrenswear and Menswear Design Manager @ (July 2014 - June 2025)
Childrenswear Design Manager @ (October 2013 - June 2025)
Ladieswear Design Manager @ (July 2012 - July 2013)
Intimate Apparel Design Manager @ (October 2011 - July 2012)
Girlswear Design Manager @ (August 2009 - October 2011)
Boyswear Design Manager @ (June 2008 - August 2009)
Intimate Apparel Global Designer @ (June 2006 - June 2008)
Swimwear Designer @ (January 2005 - January 2006)
Ladies swimwear and hosiery Buyer @ (January 2003 - January 2005)
ladies swimwear junior Buyer @ (January 2001 - January 2003)
Intimate Appparel Assistant buyer @ (January 2000 - January 2001)
Designer @ (January 1998 - January 2000)
Aimi Williams-Smith Education
De Montfort University
BA 1st Hons (Fashion & Textiles)
1992-1995
Northampton art college
Btec national (Fashion & Textiles)
1991-1992
Aimi Williams-Smith Skills
Swimwear
Tech Packs
Mood Boards
Fashion
Underwear
Trend Analysis
Apparel
Trend
Fashion Design
Textiles
Wovens
Outerwear
Knitwear
Lingerie
Fashion Illustration
Pattern
Hosiery
Textile Design
Trend Forecasting
Childrenswear
Fitting
Fabric Development
Leadership
Microsoft Office
InDesign
Marketing
Aimi Williams-Smith Summary
Aimi Williams-Smith, based in Northampton, GB, is currently a Head of Design Womenswear at George at Asda. Aimi Williams-Smith brings experience from previous roles at LF Fashion and Sainsbury's. Aimi Williams-Smith holds a 1992 - 1995 BA 1st Hons in Fashion & Textiles @ De Montfort University. With a robust skill set that includes Swimwear, Tech Packs, Mood Boards, Fashion, Underwear and more. Aimi Williams-Smith has 2 emails and 1 mobile phone numbers on RocketReach.
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