Adneto Information

Adneto is a financial infrastructure platform, founded in 2023 and headquartered in New Delhi, operating across three business verticals: payments technology, loyalty and rewards, and premium lifestyle access. Adneto builds and runs the rails and white-label experiences that banks, payment networks, and brands use to engage, reward, and service their customers. PAYMENTS TECHNOLOGY 1. Technology Service Provider (TSP) to NBBL (NPCI Bharat BillPay) and NPCI, operating at the core of India’s payments infrastructure. 2. LOYALTY & REWARDS 1. An Earning Accrual Engine and white-labelled redemption platform spanning gift vouchers, travel (flight, hotel, train, bus and e-visa); experiences, digital precious metals; a product marketplace; and miles transfer. 2. A network of 2,500+ brand partners across three customer categories: consumer (retail customers), commercial (small and medium business customers) and international (offline-category offers for customers travelling abroad). 3. RARE BY ADNETO 1. A premium lifestyle vertical offering exclusive access, benefits and experiences from leading luxury brands across 10+ categories, including fashion, luxury stays, fine dining, wellness, sports and events, and watches, curated for India’s UHNIs and HNIs.