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Adeel Syed Location
Toronto, ON, CA
Adeel Syed Work
SVP, Payments, Business Development, Client Success and Strategic Partnerships @ (July 2025 - Present)
Head and Vice President Product- Digital Wallets and Mobile Commerce (KONEK) @ (January 2023 - December 2025)
Vice President, Customer and Partnerships @ (January 2020 - December 2023)
Chief Operating Officer @ (January 2018 - January 2020)
Chief Digital and Product Officer @ (January 2018 - January 2018)
Vice President, Retail and Health Loyalty Transformation @ (January 2015 - December 2018)
Sr. Director, Strategic Partnerships, Loyalty and Financial Services @ (January 2012 - January 2015)
Director, Loyalty, Innovation, Payments and Financial Services @ (January 2009 - December 2012)
Product Manager- Payments and Loyalty Products @ (January 2007 - December 2009)
Senior Manager, Strategy and Analytics- POS Finance, Payments and Loyalty @ (January 2004 - December 2007)
Founder and President @ York Mobile Marketing Applications Inc. (January 2002 - December 2004)
Adeel Syed Education
University of Waterloo
BA (Economics)
Adeel Syed Skills
Loyalty Programs
Customer Acquisition
Direct Marketing
Product Development
Credit Cards
Analytics
Segmentation
Loyalty Marketing
Strategic Partnerships
Product Management
Product Marketing
Cross-functional Team Leadership
Marketing Strategy
Customer Experience
Marketing Management
Competitive Analysis
Strategic Planning
Marketing
Retail Banking
Retail
CRM
Relationship Marketing
Financial Services
Banking
Brand Development
Multi-channel Marketing
Management
Integrated Marketing
Marketing Communications
Digital Marketing
Strategy
Leadership
Brand Management
Account Management
Customer Insight
Product Launch
Program Management
Entrepreneurship
Budgets
Wellness
Development
Cross Functional Team Leadership
Multi Channel Marketing
Adeel Syed Summary
Adeel Syed, based in Toronto, ON, CA, is currently a SVP, Payments, Business Development, Client Success and Strategic Partnerships at Peoples Group. Adeel Syed brings experience from previous roles at Interac Corp. and SPC Student Price Card. Adeel Syed holds a BA in Economics @ University of Waterloo. With a robust skill set that includes Loyalty Programs, Customer Acquisition, Direct Marketing, Product Development, Credit Cards and more. Adeel Syed has 3 emails on RocketReach.
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