2009 -2012 Director, Loyalty, Innovation, Payments and Financial Services @
2007 -2009 Product Manager- Payments and Loyalty Products @
2004 -2007 Senior Manager, Strategy and Analytics- POS Finance, Payments and Loyalty @
2002 -2004 Founder and President @ York Mobile Marketing Applications Inc.
Adeel Syed Education
University of Waterloo
BA (Economics)
Adeel Syed Skills
Loyalty Programs
Customer Acquisition
Direct Marketing
Product Development
Credit Cards
Analytics
Segmentation
Loyalty Marketing
Strategic Partnerships
Product Management
Product Marketing
Cross-functional Team Leadership
Marketing Strategy
Customer Experience
Marketing Management
Competitive Analysis
Strategic Planning
Marketing
Retail Banking
Retail
CRM
Relationship Marketing
Financial Services
Banking
Brand Development
Multi-channel Marketing
Management
Integrated Marketing
Marketing Communications
Digital Marketing
Strategy
Leadership
Brand Management
Account Management
Customer Insight
Product Launch
Program Management
Entrepreneurship
Budgets
Wellness
Development
Cross Functional Team Leadership
Multi Channel Marketing
Adeel Syed Summary
Adeel Syed, based in Toronto, ON, CA, is currently a SVP, Payments, Business Development, Client Success and Strategic Partnerships at Peoples Group. Adeel Syed brings experience from previous roles at Interac Corp. and SPC Student Price Card. Adeel Syed holds a BA in Economics @ University of Waterloo. With a robust skill set that includes Loyalty Programs, Customer Acquisition, Direct Marketing, Product Development, Credit Cards and more. Adeel Syed has 3 emails on RocketReach.
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