AD Persistence Information

Ad Persistence has developed, patented, and deployed a cloud-based, digital ad delivery and attribution platform, the Advertisement Sync Gateway™ (ASG™), that introduces a digital ad industry first “ad life-cycle” where transient digital ads are seamlessly transformed into extended “life cycle” ads that are manageable, trackable, personalizable, analyzable and monetizable beyond the initial ad impression. ASG is currently in production as a full stack, end-to-end digital ad network but it is also designed to be white labeled and integrated into existing digital ad platforms. Core to the ASG platform is our patented ad delivery and attribution protocol, the Direct to Consumer Advertisement Protocol™ (DTCAP™) that solves historic digital advertising challenges such as: transient ads; lack of attribution transparency and analytic tools; consumers not converting on mobile; consumer indifference to mobile ads; ad fraud; inability to connect mobile to desktop users; app re-engagement and ad blockers. Similar challenges existed in the early days of the Internet and email and these challenges were solved by employing powerful protocols, e.g., HTTP and SMTP. Ad Persistence believes that if digital advertising is going to reach its full potential, including IoT and privacy compliance, an intelligent protocol for digital ad delivery and attribution becomes essential. Our DTCAP protocol provides just that, the capability of creating a life cycle, or persistence for a digital ad which unlocks capabilities currently unavailable in digital advertising. Please contact us at sales@adpersistence.com for a live demo.