For the first time ever, Agencies, Brands and Broadcasters can now fully track and measure engagement with their TV audience - quickly, simply, and effectively.
Imagine powerful back-end analytics - comparable to what you get with online media - generated by your TV viewers and their activity. Know precisely when and where each active viewer engaged with your message, and direct their post-click experience to be most relevant and actionable based on that data.
This is a whole new way to bridge the gap between broadcast media and mobile devices, in real time.
Commotion™ is a cloud based Mobile App platform that allows for real-time content management, enhances social engagement, and provides tools to increase digital ad revenue. Commotion also provides tools to monitor, manage, and monetize social interactions, and bring social engagement back to your website and mobile app. Radio & Television Stations, Podcasters, and local retailers/restauranteurs can all benefit from Commotion's content management and promotional capabilities. Contact us today for more information!
Interaction raises advertising ROI -- that’s our guiding principle at ECHOTAG, a turnkey SaaS (Software as a Service) solution for advertising campaigns broadcasted over television, radio, podcasts, streaming services, and other audible media.
We apply ACR (Automatic Content Recognition) technology to bring interaction to broadcasted ad campaigns, thus inspiring customers to act. As a result, ECHOTAG provides real-time user activity statistics, increased brand awareness, and raised ROI.
At ECHOTAG, we’re changing the way brands create and conduct ad campaigns through one simple, but extremely powerful principle: "interaction."
ECHOTAG solves three major challenges for advertisers and brand managers:
Challenge 1: The ROI for ads broadcasted over radio, TV, and content streaming services is low because the viewer does not remember the ads’ specific information and is unable to react to it.
Solution: ECHOTAG allows the audience to automatically capture a broadcasted ad and interact with it during or after the show.
Challenge 2: Common TV ads are too broad, too long, and too repetitive. They interrupt user’s viewing experience and offer only general information without providing specific deals, leading viewers to tune out ads completely or switch to ad-free content sources.
Solution: ECHOTAG provides the means to accompany every mobile ad with the associated link pointing to the brand’s web page offering exclusive deals, coupons, clearance announcements, and more.
Challenge 3: There is currently no way to collect data about consumers’ reaction to the ad since there is no interactive interface between the listeners and the ad.
Solution: ECHOTAG monitors user’s actions inspired by the captured ad and reports these actions to brands.
Get contact details of over 700M profiles across 60M
companies – all with industry-leading accuracy. Sales and Recruiter users, try out our
Email Finder Extension.
Find business and personal emails and mobile phone numbers
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available via our
Contact Data API.