Acquity Information

Acquity is a loyalty and affinity marketing agency. We create custom discount programs for associations and member groups by leveraging our strategic partnerships with national and international brands. Our multi-channel approach to brand development creates partner-focused ROI resulting in lower acquisition costs for our clients. The lifestyle and loyalty brands we focus on include Travel, Seniors, Family, Homeowners, and Health Benefits. Led by the foremost industry experts in Affinity Marketing, we look for like-products and services that fit with the existing sales funnels of our customers. Combining partnership marketing experience and digital marketing savvy to build loyalty brands and bring engaged, meaningful buyers to the companies that want to target them. In our experience we’ve found the loyalty/member benefits industries lacking in consumer-first, need-based products and services. Platforms focus too much on a “shopping experience” rather than a member experience; a true concierge concept where targeted offers and brands are available rather than a collection of “exclusive discounts” that are really just available with a click of a mouse elsewhere. Our lifestyle and loyalty brands will focus on Travel, Seniors, Homeowners, and Health Benefits. If your target audience is in any of these verticals, please reach out for partnership opportunities.