abnormal. Information

abnormal. is the first ever nutritionally complete meal, personalised to fit you, using clever algorithms to sync each meal to what makes you extraordinary. Each personalised complete meal provides an optimal balance of vitamins, minerals, protein, fibre, fats, complex carbohydrates, plus a number of other active ingredients. From helping to support your immune system to maintaining your energy levels, abnormal. is truly revolutionary and is breaking new ground in healthy eating. The customer completes an online questionnaire in just 3 minutes. This is used to analyse a wide range of unique touch points, including diet, lifestyle, health and habits. From this, our cutting-edge technology creates a personalised, powder-based nutritionally complete meal. It’s so intelligent, it even takes into account any allergies and intolerances you may suffer from. A free 7 meal trial is offered, allowing the customer to try the product without commitment. The customer can then move into a 30 meal subscription costing £59.99 sent out each month. 30 personalised meals are delivered to your door on a smart subscription. They will be delivered in the flavours you want, when you want. It’s so personal that even the box and nutrition guide are fully personalised to you. At abnormal. we know that the world doesn’t stand still and neither do you. All the little things that make you extraordinary will change over time. So we created a meal that changes as you do. Just update your online profile whenever you’re ready. Not only are the meals tailored for the individual, but the box and nutrition guide inside are also fully personalised making the whole experience completely unique. The customer can change their details at any point in time and abnormal. resyncs every piece of data to create a new meal recipe. Quite simply, abnormal. is food just for you and only you, and changes when you do. It’s personal, for life.