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Abby Lefebvre Location
Boston, MA, US
Abby Lefebvre Work
2025 -now Director, Brand, Platform, and Promo @
2022 -2025 Director, Lifecycle Marketing @
2021 -2022 Director, Demand Generation @
2021 -2021 Senior Director of Accounts and Strategy @
2020 -2021 Director of Accounts and Strategy @
2019 -2019 Director of Marketing and Business Development @
2019 -2019 Director of Marketing @
2017 -2018 Senior Marketing Strategist @
2016 -2017 Senior Account Executive @
2016 -2016 Account Executive @
2015 -2016 Assistant Account Executive @
2014 -2015 Assistant Account Executive @
2011 -2014 Admissions Assistant Supervisor @
2011 -2011 Server and Hostess @ Papa Razzi, Georgetown
2009 -2009 Marketing Intern @
2005 -2007 Assistant Patient Coordinator @ Dr. Gerald Smith, DMD
Abby Lefebvre Education
The George Washington University
Bachelor's degree (Dean's List, Guide to Personal Success, Lion Share Committee Member for Alpha Delta Pi Sorority)
Improvolution
(Improv)
2016
Improv Asylum
(Improv)
2019
Abby Lefebvre Skills
Data-driven Decision Making
Brand Partnerships
Performance Metrics
Marketing Management
Internal & External Clients
Budgeting
Customer Engagement
Retail Marketing
Strategic Leadership
Data-driven Marketing
Marketing Technology
Omni-Channel Marketing
Creative Direction
Paid Social Media Advertising
Paid Media Strategy
Marketing Budget Management
Go-to-Market Strategy
Marketing
Strategic Communications
Marketing Strategy
Customer Relationship Management (CRM)
Account Management
Advertising
Social Media
Project Management
Creative Writing
Blogging
Public Relations
Media Relations
Event Planning
Research
Social Media Marketing
Press Releases
Strategy
Writing
Online Advertising
Segmentation
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Facebook
Microsoft Office
PowerPoint
Marketo
Microsoft Excel
Microsoft Word
Google Analytics
Basic HTML
Basic CSS
HootSuite
Client Relations
Public Speaking
Customer Service
Fundraising
Team Leadership
Leadership
Management
Highly motivated self-starter
Basecamp
Competitrack
Moveable Ink
CheetahMail
Customer Lifecycle Management
Personas
Customer Segmentation Strategy
Audience Segmentation
Customer Journey Mapping
Google Ads
Abby Lefebvre Summary
Abby Lefebvre, based in Boston, MA, US, is currently a Director, Brand, Platform, and Promo at Fullscript. Abby Lefebvre brings experience from previous roles at Fullscript and Digital Current. Abby Lefebvre holds a Bachelor's degree in Dean's List, Guide to Personal Success, Lion Share Committee Member for Alpha Delta Pi Sorority @ The George Washington University. With a robust skill set that includes Data-driven Decision Making, Brand Partnerships, Performance Metrics, Marketing Management, Internal & External Clients and more. Abby Lefebvre has 2 emails and 2 mobile phone numbers on RocketReach.
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