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Aaron Location
Singapore
Aaron Work
Commercial Director, Asia @ (February 2026 - Present)
Regional Director and Deputy Managing Director @ (October 2022 - April 2026)
Regional Director of Sales, Service @ (August 2021 - October 2022)
NEX Lead APAC (aftermarket) @ (April 2019 - August 2021)
General Manager, SEA @ (January 2017 - April 2019)
Channel Distribution Manager, APAC @ (January 2016 - January 2017)
Sales Effectiveness Manager, APAC @ (January 2014 - January 2015)
Business Development Manager, SG and SEA Export Markets @ (January 2011 - January 2014)
Electronic Sales Manager, SEA @ (January 2009 - January 2011)
Sales Engineer @ (January 2008 - January 2010)
Sales Engineer @ Add-plus International (January 2004 - January 2008)
Aaron Education
Swinburne University of Technology
Bachelor's degree (Business Administration, Management and Operations)
2009-2011
Nanyang Polytechnic
(Electrical, Electronics and Communications Engineering)
1996-1999
Aaron Skills
Forecasting
Sales Strategy
Budgeting
Budget Management
Sales Management
Sales Operations
Sales Process
Direct Sales
Managing Distribution Channels
Strategy
Account Management
Team Leadership
Electronics
Electrical
CRM
Business Development
Management
New Business Development
Sales
Business Strategy
Key Account Management
B2B
Business Planning
Solution Selling
Sales Effectiveness
E-commerce
Leadership
Business Management
International Sales
Competitive Analysis
E Commerce
Aaron Summary
Aaron, based in Singapore, is currently a Commercial Director, Asia at TR, part of the Trifast plc group. Aaron brings experience from previous roles at ANDRITZ, IMI Precision Engineering and Essentra. Aaron holds a 2009 - 2011 Bachelor's degree in Business Administration, Management and Operations @ Swinburne University of Technology. With a robust skill set that includes Forecasting, Sales Strategy, Budgeting, Budget Management, Sales Management and more. Aaron has 1 emails on RocketReach.
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