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At 4Sight, we use machine learning techniques developed for the Department of Defense to identify emerging “villain” and “hero” ingredients before they reach the headlines and result in product recalls, poor PR and lost sales. 4Sight is unique in the data we mine: science, social, market (news & legal) and regulatory and in how we synthesizes that data scoring it to identify potential actions. Used by R&D to identify emerging ingredients for innovation and risk/opportunities and by marketing/communications to identify social signposts as well as influencers. Delivered in an easy to use dashboard, the 4Sight dashboard provides ingredient insights at your fingertips.

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Mark Jeffreys is the CEO of 4Sight.

1 people are employed at 4Sight.

4Sight is based in Cincinnati, Ohio.

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