4A's Competitors

The Public Relations Student Society of America (PRSSA) is the foremost organization for students interested in public relations and communications. Since 1967, PRSSA has served hundreds of thousands of student members, offering educational programs, resources, scholarships, and mentorship opportunities that prepare students for a successful career in communications. PRSSA is active on college and university campuses across the U.S., as well as Argentina, Colombia, Peru and Puerto Rico. For more information, visitwww.prssa.org. Access PRSSA resources and opportunities: https://linktr.ee/prssanational?utm_source=linktree_profile_share&ltsid=92af4d97-4201-44af-9152-75535eaf4ad9 Join the PRSSA LinkedIn Group: https://www.linkedin.com/groups/13964138/

Driving growth for marketing professionals, brands and businesses, and the industry for the benefit of humanity.

The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Its membership comprises more than 700 leading media companies, brands, agencies, and the technology firms responsible for selling, delivering, and optimizing digital ad marketing campaigns. The trade group fields critical research on interactive advertising, while also educating brands, agencies, and the wider business community on the importance of digital marketing. In affiliation with the IAB Tech Lab, IAB develops technical standards and solutions. IAB is committed to professional development and elevating the knowledge, skills, expertise, and diversity of the workforce across the industry. Through the work of its public policy office in Washington, D.C., the trade association advocates for its members and promotes the value of the interactive advertising industry to legislators and policymakers. Founded in 1996, IAB is headquartered in New York City.