360Rize Information

360Heros is a pioneering innovator in 360° camera technology, known for developing one of the first affordable multi-camera systems that transformed how immersive content is captured and shared. Founded by inventor Michael Kintner, 360Heros pushed the boundaries of visual storytelling, enabling creators, filmmakers, and brands to capture true spherical video before it became mainstream. The company gained global recognition, including a Guinness World Record for capturing 360° video at the summit of Mount Everest. Beyond product innovation, 360Heros represents the harsh reality many inventors face in today’s patent system. After introducing its patented technology, a large technology company released a competing product and used its power, legal teams, and financial resources to overwhelm and ultimately dismantle a family-owned business in Western New York. This is not an isolated case. When large corporations combine deep financial resources with experienced patent attorneys, they can exploit the system in ways that small inventors simply cannot match. The result is a system where innovation alone is not enough—those without the resources to defend their patents can be pushed out, regardless of the strength of their ideas. 360Heros stands as both a breakthrough in innovation and a real-world example of why the system must evolve—so that it protects inventors, not just those with the resources to outlast them. Main Site: http://www.360rize.com