1st Tuesday Campaigns Information

1st Tuesday delivers winning state-level ballot measures across the U.S., led by a bipartisan, cross-country team of the most successful ballot-measure strategists of the past three decades. The firm will focus exclusively on state-centric ballot initiatives and referendums with a first principle of helping clients navigate critical solutions to everyday issues that matter most to voters. In an age defined by legislative gridlock, 1st Tuesday is committed to direct democracy – building successful campaigns at the ballot box that transcend political affiliation. ------------------------------------------------------------------------------- OUR REFERENDUM AND INITIATIVE SERVICES Opinion Research and Message Development Tactics including focus groups, quantitative baseline surveys, pre-campaign organization, database management, press relations and economic impact studies. Campaign Strategy and Management Grassroots engagement and voter targeting; online recruitment and mobilization, creative testing and production, advertising purchase and placement and compliance. The Final Surge Heading into a Successful Election Day Result Including advertising and other forms of paid media, earned media and GOTV efforts, particularly understanding that ballot measures can have a meaningful impact on voter turnout.