123COMPARE.ME Information

123Compare.me is a hotel tech company specialized in protecting rate integrity and empowering direct channel performance. We help hotels monitor, detect, and correct pricing disparities across OTAs, bedbanks, and metasearch platforms — in real time. We are also the creators of the World Parity Monitor (WPM), he first global observatory for hotel price parity. Each month, we analyze over 6 million data points from Google Hotels to uncover who is undercutting rates, when disparities occur during the booking window, and how pricing behavior impacts direct competitiveness. Our SaaS tools are used by independent hotels and global groups to: 1. Strengthen rate parity and reduce OTA dependence. 2. Visualize market dynamics with operational and strategic clarity. 3. Power smarter revenue and distribution decisions. 4. Improve conversion rates with CRO (Conversion Rate Optimization) tools built for hospitality. Headquartered in Barcelona, 123Compare.me currently works with more than 4.400 hotels across 100+ countries.