Saol Information

SAOL (Service For Artist Owned Labels) is, as its name implies, not a classic label, but a service that offers all efforts labels should serve. So this means that SAOL and the artist are the label. Basically, all the rights belong to the band, which also means that the band gets charged with the costs. So you have to pay all that, but keep in mind that we offer you a comprehensive package of promotional work. We have an established and widespread network and an efficient workflow to make you more popular, which means, we offer you the following services: Promotion for print/online/radio/club Listing Phononet Listing VMI / ERP system (e.g. Mediamarkt, Saturn, etc.) Support for production from artwork to pressing Digital record sales on all relevant platforms Advice on booking and publishing affairs But most important is the advantage an unknown band can have with the services of SAOL. You are talked of and recognized as an individual artist with a professional product, so you won't get lost in an editor's demo tray like thousands of other bands. With a 'real' release, our associated network and the individual promotion, it's easier to play concerts, festivals and tours. Best examples are e.g. MY INNER BURNING and CRIPPER. 2. Wouldn't it be more clever to get a contract from a major record label? Big labels handle thousands of enquiries a day. This results in a hard and demand-orientated business which means that individuality and innovation come off badly if there is a product more plain or universal. This is one of the reasons a lot of bands prefer to work with us, because they want to keep their freedom in respect of creativity. Furthermore, smaller labels often neither offer advances nor guarantee for suitable promotion and service. Another criterion for our service is that the rights usually belong to the label for years or maybe longer - but not with SAOL. Especially in these times of recession major labels have to pull in their belts: at first sight, financing productions at low costs sounds attracting. ...