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Now part of Verve Group consumer-first advertising suite, Platform161 is a global, independent demand-side platform (DSP) enabling programmatic buying through open exchanges and private marketplaces, with a strong focus on privacy and innovation. Powered by proprietary machine learning AI algorithms, we help brands and agencies to achieve performance and branding goals by leveraging cookieless tracking in a privacy compliant way. For more information about Platform161, contact: info@platform161.com

Website https://www.platform161.com
Revenue $13.2 million
Funding $4 million
Employees 5 (5 on RocketReach)
Founded 2012
Address Weteringschans 89, Amsterdam, North Holland 1017 RZ, NL
Phone +31 20 679 2767
Technologies
Industry Advertising Services, Advertising & Marketing, Advertising, Media and Information Services (B2B), Open And Programmable Algorithm, Business Services, Sales and Marketing, Business/Productivity Software, Integrating Custom Data Sources, Digital Marketing, Visual Customization, Digital Media, Partner Integrations, Media and Entertainment, Multidimensional Goal Setting
Web Rank 796920
Keywords Demand Side Platform, Dsp, Programmatic Advertising, Programmatic Buying, Ad Tech, Real Time Bidding, Rtb, Digital Advertising, Data Driven Advertising, Consumer Advertising, Advertising Technology, Ad Buying Platform, Media Buying, Privacy Focused Advertising, Omnichannel Advertising, Global Advertising, Advertising Automation
Competitors Meta, Google, Adobe, Criteo, The Trade Desk, Magnite, Adform, Spree7 GmbH | a MediaMath company, Sizmek Turkey, AppNexus +40 more (view full list)
SIC SIC Code 731 Companies, SIC Code 73 Companies
NAICS NAICS Code 51 Companies, NAICS Code 541 Companies, NAICS Code 54 Companies, NAICS Code 518 Companies

Platform161 (Now part of Verve Group) Questions

The Platform161 (Now part of Verve Group) annual revenue was $13.2 million in 2026.

Cyril Mallet is the CTO of Platform161 (Now part of Verve Group).

5 people are employed at Platform161 (Now part of Verve Group).

Platform161 (Now part of Verve Group) is based in Amsterdam, North Holland.

The NAICS codes for Platform161 (Now part of Verve Group) are [51, 541, 54, 518].

The SIC codes for Platform161 (Now part of Verve Group) are [731, 73].

Top Platform161 (Now part of Verve Group) Employees

G2 Leader Summer 2026 G2 Best Est ROI Mid-Market Summer 2026 G2 Easiest Admin Mid-Market Summer 2026 G2 Most Implementable Summer 2026 G2 Best Results Mid-Market Summer 2026 G2 Lead Capture Mid-Market Summer 2026 Inc Fastest Growing Private Companies 2026 Inc Best Workplace 2026
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