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Hey, we’re LOOP. We use predictive models and real-time driving data to create fair and equitable car insurance whilst eliminating biased and discriminatory factors—like credit scores, zip codes, and job titles—from the equation. We’re a mission, with a business. We believe systemic injustice has no place in our financial systems. That’s why we only look at how and where you drive to give you a car insurance quote that you can feel great about. Backed by top-tier VCs, institutional investors, and reinsurers who all believe in bringing change to this industry, we’re committed to giving back and being a force for good in the world so we can uplift the communities impacted by systemic injustice. To us, that’s what it means to Drive Good.

LOOP Questions

The LOOP annual revenue was $25 million in 2026.

LOOP is based in Austin, Texas.

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