Linguabrand Information

If you listen a little deeper, consumers are telling you how they want you to sell to them. It’s not what people say that counts – it’s the way they say it. And, listening deeper to your rivals saves you wasting money selling generics. It lets you focus in on what really counts. But, most people are very poor listeners… That’s why we invested years in giving birth to and bringing up, Bob - our deep-listening robot. He listens from the bottom-up. Bob measures the emotional drivers behind your customers’ buying behaviour and their attitudes to brands. He shows you how markets are thinking and where the brands are positioned within them. We know he’s ours, but we still get excited by his remarkable skills and speed. It’s our smart people who add the strategic and creative value bringing Bob’s metrics to life. Bob reads 120x faster than us humans, so you’ll have debriefs in days rather than weeks. We provide a clear and simple debrief on how to deliver communications that consumers’ love to buy from. And you’ll have this on video as well, so it’s easy to share internally and with your agency partners. As a result, you’ll deliver better campaigns by focusing creative in fertile territory. You’ll position to the distinctiveness your customers want and you’ll deliver consistently across all your channels. What are you working on at the moment? We’ve worked in over 40 categories. Say hello, and we’ll share what we know. +44 020 7608 5077, alastair@linguabrand.com. Or go to www.linguabrand.com and hear what our clients have to say about the results.