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IRS+ is Ireland’s Audio Intelligence & Creative Network uniting local audience insight, award-winning idea-first creativity and cross-platform audio activation under one roof. For advertisers and agencies, we turn audience intelligence into campaigns that work, built on real local behaviours, not assumptions. Through our deep-rooted network of independent stations, we deliver unrivalled access to trusted, engaged communities across Ireland, creating meaningful audience connections and proving their impact with data.

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Peter Smyth is the CEO of IRS+.

14 people are employed at IRS+.

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