Andrei Paraschiv Email

Area Head of Strategic Insights and Foresights, South East Europe @ BAT.COM (Past)

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Andrei Paraschiv Location

Bucharest, Bucharest, RO

Andrei Paraschiv Work

2023 - 2025 Area Head of Strategic Insights and Foresights, South East Europe @ BAT.COM
2020 - 2023 Head of Consumer Experience and Activation, Central Europe South Area @ BAT.COM
2019 - 2019 Head of Direct to Consumer Activation - South Central Europe Area @ BAT.COM

2017 - 2019 Head of Consumer Research and Insights - South Central Europe Area @ BAT.COM
2016 - 2017 Senior Market Research and Insights @ BAT.COM
2012 - 2016 Group Brand Manager Super Premium @ BAT.COM
2010 - 2012 Group Brand Manager Romania and South East Europe Cluster - Value for Money @ BAT.COM
2006 - 2010 Various brand roles on Premium and VFM Brands in Romania @ BAT.COM

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Andrei Paraschiv Education

Marketing Week Mini MBA with Mark Ritson
Mini MBA (Marketing)
2022 - 2022
Scoala Nationala de Studii Politice si Administrative
Master's degree (Public Relations, Advertising, and Applied Communication)
2004 - 2005
Academia de Studii Economice din București
Bachelor's degree (Economic Cybernetics)
1998 - 2003

Andrei Paraschiv Summary

Andrei Paraschiv, based in Bucharest, Bucharest, RO, was previously a Area Head of Strategic Insights and Foresights, South East Europe at BAT. Andrei Paraschiv brings experience from previous roles at British American Tobacco and BAT. Andrei Paraschiv holds a 2022 - 2022 Mini MBA in Marketing @ Marketing Week Mini MBA with Mark Ritson.

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