In January 2025 Analytic Partners acquired Analyx® a European leader in marketing analytics and strategic marketing budget allocation. Based in Germany and Poland this has increased Analytic Partners’ presence in EMEA, and adds an experienced team of data scientists, software engineers, and consultants. The acquisition strengthens Analytic Partners’ global platform with a shared commitment to empowering brands through smarter analytics, advanced decisioning tools, and the confidence to make informed commercial decisions that drive sustainable growth. Since 2006, leading companies (including 10 of the DAX 40) have trusted Analyx® and we are on a continued mission to optimise their data-driven decisions supported by commercial intelligence.
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Analyx® Questions
The Analyx® annual revenue was $6.2 million in 2026.
Claudio Righetti is the CEO of Analyx®.
26 people are employed at Analyx®.
The NAICS codes for Analyx® are [54, 541, 541910, 54191, 5419].
The SIC codes for Analyx® are [873, 87].
Top Analyx® Employees
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13
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Claudio Righetti
Chief Executive Officer at Analyx®
Bath, Bath and North East Somerset, United Kingdom2 -
2
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1
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1
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1
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Martyna Stasiak
Junior Analyst at Analyx®
Poznań, PL1 -
2
