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Innovation was founded in 1971 in Denmark by Mr. Flemming Hoejfeldt, owner and CEO of the company. Mr. Hoejfeldt started the company with a production of beanbags inspired by the flower power generation. Innovation was supplying the furniture industry for about 15 years until the end of the 80s when the desire to produce and design our own collections took over. A concept for contemporary sofa beds was born in a competition among Danish design students at the School of Architecture in Aarhus. This resulted in several design awards and a very fruitful cooperation with the famous Danish designer, Verner Panton. Today Innovation is an international furniture enterprise with production facilities in both Denmark and China.

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Innovation Questions

The Innovation annual revenue was $10.4 million in 2024.

Juan Giner is the Founding Partner of Innovation.

168 people are employed at Innovation.

The NAICS codes for Innovation are [44, 33, 449].

The SIC codes for Innovation are [251, 25, 502, 50].

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