Get ready for liftoff with RocketReach’s best tips, tricks, and tools
Whether you are a B2B or B2C company, your data decays over time. Inaccurate information and inactive contacts can impact your sales and marketing efforts. Dirty data can lead to engagement and deliverability issues for your email list, returned mail, and unanswered phone calls. Don’t waste valuable time and resources by ignoring the need for …
Data Cleanliness: Keeping Sales and Marketing Data Clean Read More »
In sales, expanding your potential customer base through communication with cold leads is an expected part of the job. Sales prospecting can bring in some great leads that will progress from cold to warm to red hot and closed. But only if you’re accessing the right contact list. 82% of buyers will accept meetings from …
How to Use the RocketReach Chrome Extension to Prospect Read More »
As an account executive, it is your job to guide prospects through the decision-making process. From start to finish, you lead them through each step and towards the end goal: a closed sale. In this article, we will discuss decision-makers and the way they make their decisions. Decision-maker in business. First, we’ll discuss the importance …
5 Different Types of Decision Makers & Why They Matter Read More »
How to Write a Successful Proposal Email Whether you’re a small business, a multinational corporation, or an independent freelancer, sending out email proposals is likely already part of your marketing strategy. And – spoiler alert – if it isn’t, it should be! It doesn’t matter whether you’re outreaching for more clients, looking for investors, or …
How to Collect Emails: A Comprehensive Guide Email marketing offers one of the best returns of any marketing strategy. At the heart of marketing via email is your mailing list. Knowing how to collect email addresses for email marketing is key to growing your list and expanding your reach. At the same time, you need …
How to Craft a Compelling follow-up Email Subject Line Creating a follow-up email is simple, right? Well, it should be. All too often, though, people overlook the importance of a compelling follow-up email subject line. Without one, you’ll fail to capture the recipient’s attention, which decreases the chances of them opening, let alone replying, to …
Success in marketing is all about persistence. Failing to receive a response from a lead may seem like the end of potential business, but this is far from the case. Studies into email lead generation show that a single follow-up comes with a reply rate of 65.8%. In many cases, response rates are higher with …
Follow-Up Email After No Response: Steps On How To Write Read More »
