Get ready for liftoff with RocketReach’s best tips, tricks, and tools
Even if your sales and marketing teams aren’t fully utilizing your CRM, you’ve still collected data. If you’re a business that does anything, you have collected data pertaining to your customers and goals. All of this data can be resourced to improve your prospecting and lead generation efforts. But what happens after you collect that …
Data Does It: Why Prospecting Enrichment Tools are Great for Boosting ROI Read More »
While you’re comfortably scrolling through this blog, an android assassin has descended upon the year 1984 through undisclosed time travel means. Should you exist in that time timeline, this might be scary. But for ours – the Terminator’s mission failed. It gave us a great movie instead and many lessons to be learned. Unlike the …
As the economy continues to swan dive in full fashion, 2023 marketing predictions have left us asking the age-old question: “How are we going to swing it on this year’s budget?” The harsh reality is that many leaders still consider marketing to be “non-essential” costs. Marketing efforts can cost a large sum and be difficult …
As we enter a new year, it’s important for sales professionals and leaders to set goals for the upcoming year. Setting clear and measurable goals not only helps to keep you motivated, but it also helps to align your efforts with your overall career and personal objectives. In this blog post, we’ll discuss why goal …
How to Align Personal Goals with Your Professional SMART Sales Goals Read More »
Good salespeople are hard to find. They’re even tougher to retain. The average rep turnover rate is about 35%, placing it higher than any other industry. And according to The Harvard Business Review, sales turnover rates are 27% higher than the overall labor force. Oh, let’s not forget about the Great Resignation. Over four million …
5 Incentives that Keep Passionate Sales Teams Loyal Read More »
Unlocking Powerful New Tools to Get Ahead in the World of Sales Having a predictable pipeline of customers is the lifeblood of any sales manager’s success. It’s the currency that informs planning, forecasting, and goal-setting. But have you ever stopped to think about just how much power lies in having an organized system for managing …
Picture this: You and your BFF just hit the highway to embark on the adventure of a lifetime. Six hours into your road trip, you spot an old-school sign for a fortune teller. Grabbing life by the horns, you decide to park the car and pay the clairvoyant a visit. An older woman with long, …
Build Better Connections with Your Future Customers through Behavioral Analysis Read More »
While the holiday season is a lucrative time for retailers, it can be “elfin” slow for B2B brands. From Thanksgiving through Christmas, consumers are focused on one thing: crossing everybody off their gift-giving list. They’re not interested in hearing about your CRM’s comprehensive capabilities or your manufacturing organization’s swift production output processes. Customers are too …
Generate New Business and “Sleigh” the Holiday Sales Slump Read More »
People who are married to their two-by-two SWOT analysis squares should just stop here. If you feel your standard analysis of your company’s strengths, weaknesses, opportunities, and threats are working for you, there’s no point in reading further. However, if you’re like many other self-reflective marketing and sales leaders and me, you’ll realize your typical …
Give Your Lead Generation Techniques a Major Glow Up with a SWOT Analysis Read More »
Have you ever received an email from a royal prince “beseeching” you to help free him from prison? The prince promises a generous reward for your efforts, to the tune of $150,000. All you need to do is share your bank account number to receive your reward. Much like the captured royalty scam emails from …
Don’t Be Captured Royalty: What Your Brand Needs To Know About Email Compliance Read More »
