In 1903, out of a small shed in Milwaukee, Wisconsin, four young men lit a cultural wildfire that would grow and spread across geographies and generations. Their innovation and imagination for what was possible on two wheels sparked a transportation revolution and lifestyle that would make Harley-Davidson the most desirable motorcycle brand in the world. • Our Mission: More than building machines, we stand for the timeless pursuit of adventure. Freedom for the soul. • Our Vision: Building our legend and leading our industry through innovation, evolution and emotion. Our Mission and Vision honor our past and help define our future. And what we hope you see in these guiding statements is a consumer-led company that’s driven to win, lead and deliver a Harley-Davidson experience that our riders expect and deserve – one where adventure and “freedom for the soul” are the payoff. To do this, we are redefining our culture to reignite the company’s soul and spirit. We are calling our cultural journey “H-D#1” represented by our recognizable #1 logo, introduced in 1969 to celebrate a National Racing Championship. The #1 logo is uniquely ours - an iconic symbol of winning and the hard work it takes to get there. The Hardwire is Harley-Davidson’s 2021-2025 strategic plan guided by our mission and vision. Our plan is targeting long-term profitable growth through focused efforts that extend and strengthen our brand and drive value for all stakeholders. The Hardwire is designed to enhance the desirability of Harley-Davidson and fuel our unique lifestyle brand. For more information, visit our company site: www.harley-davidson.com or our career site: jobs.harley-davidson.com
View Top Employees from Harley-Davidson Motor CompanyWebsite | http://www.harley-davidson.com |
Ticker | HOG |
Revenue | $5.6 billion |
Employees | 10,688 (6,693 on RocketReach) |
Founded | 1903 |
Address | 3700 W Juneau Ave, Milwaukee, Wisconsin 53212, US |
Phone | (414) 342-4680 |
Fax | (414) 343-8230 |
Technologies |
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Industry | Motor Vehicle Manufacturing, Automobiles, Motorcycle Manufacturing, Manufacturing, Consumer Goods, Toys & Games, Motor Vehicles, Retail, Sporting Goods |
Keywords | Motorcycle, Custom Motorcycles, Cruiser Motorcycles |
SIC | SIC Code 39 Companies, SIC Code 37 Companies, SIC Code 3751 Companies, SIC Code 394 Companies, SIC Code 3944 Companies, SIC Code 375 Companies |
NAICS | NAICS Code 3399 Companies, NAICS Code 441110 Companies, NAICS Code 33992 Companies, NAICS Code 339 Companies, NAICS Code 33 Companies, NAICS Code 4411 Companies, NAICS Code 339920 Companies, NAICS Code 441 Companies, NAICS Code 44111 Companies, NAICS Code 44 Companies |
Looking for a particular Harley-Davidson Motor Company employee's phone or email?
The Harley-Davidson Motor Company annual revenue was $5.6 billion in 2024.
6,693 people are employed at Harley-Davidson Motor Company.
Harley-Davidson Motor Company is based in Milwaukee, Wisconsin.
The NAICS codes for Harley-Davidson Motor Company are [3399, 441110, 33992, 339, 33, 4411, 339920, 441, 44111, 44].
The SIC codes for Harley-Davidson Motor Company are [39, 37, 3751, 394, 3944, 375].